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Adrenavita is a sports and recreation company that needed to readjust its brand to digital media while launching a line of sports products.
Although small, the changes were fundamental to make the brand more dynamic, contemporary and functional both for social media and for printing on products and fabrics.
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The basic structures of the brand provided the elements for the construction of the patterns and textures that would be used in the products.
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This project was developed by studio Nono, where I worked as Art Director
Client: Adrenavita
Summary: Rebranding and Surface design
My role in this project: Art director