Adrenavita is a sports and recreation company that needed to readjust its brand to digital media while launching a line of sports products.
Although small, the changes were fundamental to make the brand more dynamic, contemporary and functional both for social media and for printing on products and fabrics.
The basic structures of the brand provided the elements for the construction of the patterns and textures that would be used in the products.
This project was developed by studio Nono, where I worked as Art Director
Summary: Rebranding and Surface design
My role in this project: Art director